The Story of Atlantic City Casinos
At the same time but on the opposite side of the country, a small, once-famous area along the shores of the Atlantic Ocean had fallen into decay.
Moreover, Atlantic City's close proximity to other urban areas, such as New York, Washington, DC, and Philadelphia, brought a day-use-only crowd. People weren't spending nights in the hotels, dining in the nearby restaurants, or shopping. Sure, they came by the busloads, but with one purpose in mind: to gamble. Mismanagement and neglect by government leaders regarding casino regulations also caused this area to fail to attain its goal of becoming the Las Vegas of the East. Throughout much of the 1980s, with only a limited number of casinos in operation and lackluster revenues, the area seemed to the casual observer to be a bust. Yet, through slow and steady progress, especially with such innovative marketing promotions as highly popular "slot clubs," Atlantic City casinos found success. Click here for a report detailing annual revenues since 1978.